Heinz tomato ketchup ad

I have decided to put this new advert from heinz on my blog because i believe that it depicts the advertising of today. Todays advertising is not only clever but also keeps you engaged through making the audience do some of the work. The first time i saw this ad i immediately knew that it was for heinz ketchup because of the way people were smacking the bottom of the bottles, this action, I believe is iconic.