Thursday, 13 May 2010

Ads from today

This is an advert for Heinz Tomato Ketchup, I really love this campaign because i feel that it portrays what a lot people think, that their food is bland and tasteless without heinz ketchup. I also love it because i think it is a perfect representation of what adverts are like today, they use the 80, 20 rule by this i mean that the advertiser does 80% of the advertising and the audience have to think about it to get it, that is the other 20%. It also shows really good imagery, i like the way that the picture itself does not have much colour, because the Heinz bottle stands out on the page.

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